The San Antonio Spurs have unveiled a brand new design for their dance team pages. Click here to check it out and learn more about the ladies on the team!
DallasCowboysCheerleaders.com: In January, we will send one cheerleader to Hawaii to represent the Dallas Cowboys Cheerleaders in the Pro Bowl!!! The Pro Bowl requires a DCC that can handle a rigorous appearance and performance schedule in addition to learning approximately 10 new sideline dances. She will be heavily photographed, make numerous appearances, and dance alongside other NFL cheerleaders.
Like the NFL Pro Bowl player representatives, this year’s Pro Bowl cheerleader will be selected through a combination of DCC, staff and fan voting. We’d like to hear who YOU think deserves this honor.
You should choose the one DCC who has exemplified the following:
Attitude
Cooperation
Team Spirit
Personal Behavior
Performance
Leadership
Self-confidence
Public Speaking Skills
Poise
Powerful Dancer
Showmanship
Projection
[Click here to cast your vote for one of this year’s veterans.]
(Left to Right) Juetta West and Althea Harper have launched Turn It On Fitness, a clothing line that fuses fashion and fitness by selling workout apparel styled after the latest fashions.
Dayton Business Journal
December 12, 2013
Two Dayton natives have founded a niche clothing line in Kettering that looks to fill a gap in the market.
Juetta West, a former Ben-Gal NFL cheerleader with 30 years experience in the fashion industry, grew up just north of Dayton in Phillipsburg. She has teamed up with business partner Althea Harper, an Oakwood native who was a finalist on “Project Runway” and has made a splash among stars such as Heidi Klum, Eva Longoria, and the Kardashians with her fashion designs.
The two teamed up to launch Turn It On Fitness, a clothing line that fuses fashion and fitness by selling workout apparel styled after the latest fashions that can be worn both in the gym and out for drinks.
“We’re taking the fashion runway and introducing it into the fitness arena,” West said, in an interview.
Note: Click here for photos of Turn It On Fitness’ apparel.
The online retailer is based in Kettering, with a fulfillment office at 1563 E. Dorothy Lane. West hopes to outgrow the 2,500-square-foot office within the next year. The e-commerce site, turnitonfitness.com, launched in November.
West, who spends half the year in Maui and half the year in Dayton, has been marketing the clothing in Dayton, Cincinnati and Columbus in the last few months. She recently held a successful trunk show at El Meson in West Carrollton. West said the startup is looking for an angel investor to help it grow to the next stage, which would enable it to hire a marketing expert and expand the clothing line.
“We know we have a viable product for our consumer out there,” West said. “I believe we will grow.”
So far the startup has invested about $200,000 in getting the line going and creating the e-commerce site. But West said starting something like Turn It On Fitness, which was founded in April 2012, takes more than just money.
“The biggest investment is that you believe in it and you have the passion and know that what you have can be successful,” she said.
Starting the company in Dayton was important to both investors since they grew up here, but it’s also a strategic test market, West said.
“If this market embraces it, there will be other markets that embrace it too,” she said.
The clothing uses all American-made materials, and is manufactured by a woman-owned company in the U.S.
Turn It On Fitness is not the first company to offer flattering athletic clothing, but West said she is the first to make clothes that can truly function in the gym and in the office. National retailers such as Athleta — Gap’s yoga brand — and Lululemon Athletica, a yoga and running wear company, both sell stylish workout wear. But West said the difference is in the fabrics her company uses.
“If you put on one of our competitors, it still has the look of athletic wear,” she said. “You could not wear it to the office. Our tops or our pants, you could.”
The Web site features outfit combinations using the same tops or pants with running shoes as with high heels and cocktail attire.
When in Dayton, West — a Northmont High School graduate — loves to hang out at Practice pilates studio on Far Hills Avenue, and at The Pine Club, El Meson and The Oakwood Club.
A behind the scenes look at game day with the Clippers Spirit dance team! Click here to watch the video.
Miss these ladies 😉
Lots of photos!
Individual profiles have finally been posted, although they aren’t the last team to get around to it (i’mtalkingtoyouramscheerleaders). Click here to learn more about the team!
Captain/4th year veteran Ashlee F.
The KISS Girls made their first team appearance before the Anaheim Ducks game last night, as part of the “25 Days of LA KISS-mas” campaign. (Check out the KISS-mas tree in the background!)
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LA dancers, this could be you in just a few months! (Probably without the face paint, although one never knows…)
For those of you on the edge of your seats, awaiting news on this team…all I can tell you is that the team is currently interviewing candidates for the dance team director/coordinator. Hopefully they will have someone on board soon, and that person will have to hit the ground running.
I predict auditions will be in about six weeks, although I don’t know how much notice there will be. That seems like a long way off, but it means you have some time to get it together. Whatever you need to do to preserve/upgrade your sexy, start doing it now. If you’ve been out of the game for a while, get back in it. Hit the gym, hit the dance studio, eat clean, chug water, take your vitamins, read up on the team, do whatever you need to do so you can walk into that audition looking and feeling like YOU GOT THIS. Think about who will be standing to your right and left on audition day, and get to work.
The home opener is in less than four months!
