Charger Girl Alum to promote Uganda tourism
East African Business WeekJanuary 11, 2015
KAMPALA, UGANDA – American super model Marlina Moreno, is expected to lead a team of high profile Americans to trek the Margherita, Peak of Mountain Rwenzori on January 17, 2015.
Moreno is a Los-Angeles-based super model, TV host, and former National Football League [NFL] cheerleader. She also models for NIKE, Samsung, Canon, Virgin Atlantic and Siemens.
According to the Uganda Tourism Board, Marlina Moreno has decided to visit Uganda to experience The Pearl of Africa.
“At the end of her visit, she will profile Uganda’s major tourism attractions and produce a documentary to be aired to millions of Americans through her travel platforms Examiner.Com, Huffingtonpost.com and WhenInManila.com as well as her travel blog BrunetteAbroad.com,” a media release from UTB read.
The components of the media campaign will include a combination of travel articles and videos to be featured on at least two top lifestyle and travel websites as well as the filming of an eco-travel show pilot as part of a travel series pitch about Africa.
The series will follow her work as a travel writer and filmmaker and highlight her transition from NFL Cheerleader, model and television host to wildlife conservationist and eco-adventurer exploring all that Uganda in particular and Africa in general has to offer.
The key activity during the supermodel’s visit will be a trek up the mountains of the moon, the world’s highest range of mountains named by Ptolemy in 150 A.D as Mountains of the Moon.
Uganda Tourism Board has partnered with Rwenzori Mountaineering Services an organization that provides trekking services and Events 256 a Ugandan events outfit to enable Ugandans and all persons resident in Uganda to climb the mountain with the supermodel.
The chief climber will be Maria Mutagamba, Minister of Tourism, Wildlife and Antiquities.